Admiral Nelson Rum is a brand name owned by Luxco. This family owned company was founded by Paul A. Lux, with the intention of answering the need for different companies for a bottling company.
Admiral Nelson Rum

That was in 1958 and the company was named after his partner, David Sherman. The company was only renamed in 2006 in dedication to the founder of the corporation. For nearly 50 years, the company has acquired several brands. They also started to create their own line of drinks. The company has been successful in launching different kinds of brands, slowly becoming one of the leader in distributing drinks in the country.

In 1983, Luxco acquired the distribution rights in US for Admiral Nelson Rum. Later, they were able to acquire the whole brand name as well. The company was first based in the Caribbean – the land where Rum is known to have originated. On the other hand, the name Admiral Nelson was after the great Naval Hero of Britain. It was because of Admiral Nelson’s tour around the globe that he stumbled upon this great drink. With his help, rum became known drink in Great Britain, eventually defeating Gin as the most popular drink.

Admiral Nelson Rum comes in four different flavors. Each of them has different alcohol concentration and recommended add-ons. The famous of the four flavors is the Spiced Rum. It only has 35% alcohol content (most has 40%). As the name suggests, this type of rum was made with strong spices for better taste. Coconut Rum is a fun drink as it has the aroma of a coconut. Experience the tropical taste as this has lower alcohol content (21%) so you can have more than the usual. The 35% alcohol content Raspberry Rum is perfect with any cocktails. Lastly is the Vanilla Rum is a sweet smelling drink. Couple it with your Cola and you’ll be able to experience the sweet tasting – and smell of the Admiral Nelson rum.

You may notice that Admiral Nelson has lesser alcohol content compared to most drinks. One of those reasons is that the rum is imaged as a drink for young adults. Most of the marketing strategy of Admiral Nelson is geared for those young adults who just tried to have this drink for the first time or for their parties. By keeping the lower content lower than usual, young adults who try this drink can enjoy without the possibility of getting drunk. But of course, moderation in drinking is still advised as they are still an alcoholic drink in nature. You can find most of their advertisements in programs where its audience are young adults are could be found.

If you want something smooth and tastes great at the same time, Admiral Nelson is your choice of drink. For decades, young adults have enjoyed this drink as part of their parties. Even when they grow old, it has become a great drink in bars. It’s quite rare to find Admiral Nelson without any additional spices or add-ons but when taken only by itself, it’s still a great drink because of the flavors already found in Admiral Nelson.

Details of Admiral Nelson Rum